Inside | Spatial

Built around the idea that “what’s outside comes from inside,” this Silicon Valley lobby uses digital storytelling to reveal how advanced processing shapes the visuals people encounter every day. The experience was developed around the visitor journey, using pacing, rhythm, and large-scale media to guide movement through the space with clarity and intention. A living green wall softens the transition into a highly digital interior where ambient motion studies, abstract imagery, and immersive displays showcase the technology behind Intel’s ecosystem without relying on direct explanation.